This has been part of an ongoing conversation among Dallas fans, and perhaps among any of the 9 teams, from the Redskins to Patriots to the Vikings, that traded up in the first round of the 2012 NFL draft. There are some new tools for the analyst and the fan, and these include: (1) Pro Football Reference’s average AV per draft choice list, (2)  Pro Sports Transactions’ NFL draft trade charts, and (3) The Jonathan Bales’ article on Dallas where he analyzes a series of first round trades up from 2000 to 2010. He concludes that in general, the trade up does not return as much value as it gives.

I suspect that Jonathan’s conclusion is also evident in the plot we reposted here. The classic trade chart of Jimmy Johnson really does overvalue the high end draft choices. You’re not paying for proven value, but rather potential when you trade up. I suspect by the break even metric we chose, comparing relative average AVs, that many draft trades never pay off, in part because people pay too much for the  value they receive. This is most evident in trading a current second or third and a future first for a current first round draft choice. These trades tend almost to be failures by design, and smack ultimately of desperation, true even when the player obtained (e.g. Jason Campbell) actually has some skills.

That said, how many of these players exceed the average abilities of the slot in which they were drafted? Now that we have the PFR chart, this is another question that can be asked of the first round players. Note that Jonathan Bales’ study doesn’t really answer the question of how good the player becomes, in part because the time frame chosen doesn’t allow the player adequate development. I started in the year 2000 1995, ended in the year 2007. I identified 67 players in that time frame, and I compared the AV for each player as given by the weighted average on the PFR player page. I’ll note that the player page and the annual draft pages do not agree on players’ weighted career accumulated value, so I assumed the personal pages were more accurate.

As far as a scale, we’re using the following:

AV relative to average Ranking
-25 AV or more Bust
-24 to -15 AV Poor
-14 to -5 AV Disappointing
-4 to +4 AV Satisfactory
+5 to +14 AV Good
+15 to +24 AV Very Good
+25 AV and up Excellent

Note there are some issues with the scale. Plenty of players from 1995 through 2007 are still playing, and their rankings are almost certainly going to change. In particular, Eli Manning at +24 and Jay Cutler at +23 have a great chance to end up scored as Excellent before the next season is over. Jason Campbell is at +19, and if he starts for a team for one season, he will end up with a ranking of Excellent. Santonio Holmes (+19) also has a shot at the Excellent category.

Players in the years 2006 and 2007 in lower categories (Manny Lawson at +7, Joe Staley at +4, Anthony Spencer at 0 ) could end up as Very Good, perhaps even Excellent if their careers continue.

The scoring ended up as

Scale Number Percent as Good Percent as Bad
Excellent 14 20.9 100.0
Very Good 9 34.3 79.1
Good 13 53.7 65.7
Satisfactory 10 68.7 46.3
Disappointing 7 79.1 31.3
Poor 5 86.6 20.9
Bust 9 100.0 13.4

Data came from the sources above. A PDF of these raw data is here:

NFL Trade Ups

Update: Increased the dates of players considered from 2000-2007 to 1995-2007. Moved Ricky Williams back to 1999.

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